At Yorkshire AV we are teaming up with Ortofon to allow you to trade in your cartridge and upgrade using the new trade up scheme offer.
Ortofon offers their exchange scheme to any customer who currently owns one of the cartridges listed above, and is looking to replace it with a new model from their range. If you fit within these requirements, you are able to apply a discount to your next moving coil cartridge purchase; moving up, down or staying at the same level within the range.
The saving you make is based on the cartridge you are trading in, and the exact amount for each cartridge is detailed in the chart above, in the 'Trade-In Value' columns. However, in order to benefit from the full value of your cartridge, the Trade-In Value must be less than 30% of the UK Suggested Retail Price of the new Ortofon cartridge you are purchasing. Below is a list of current UK retail prices, and the maximum trade-in discount you can apply against each cartridge.
(Correct at time of last edit, however, we recommend you check the latest SRP of the cartridge you'd like to purchase to correctly calculate your discount before purchasing)
| Cartridge Model | Retail Value | Max. Trade-In Discount |
|---|---|---|
| MC X10 | £269.00 | £80.70 |
| MC X20 | £429.00 | £128.70 |
| MC X30 | £599.00 | £179.70 |
| MC X40 | £875.00 | £262.50 |
| MC Quintet Red | £319.00 | £95.70 |
| MC Quintet Blue | £459.00 | £137.70 |
| MC Quintet Bronze | £625.00 | £187.50 |
| MC Quintet Black S | £875.00 | £262.50 |
| MC Quintet Mono | £459.00 | £137.70 |
| MC Cadenza Red | £1,199.00 | £359.70 |
| MC Cadenza Blue | £1,649.00 | £494.70 |
| MC Cadenza Bronze | £1,999.00 | £599.70 |
| MC Cadenza Black | £2,449.00 | £734.70 |
| MC Cadenza Mono | £1,199.00 | £359.70 |
| MC 90X | £3,999.00 | £1,199.70 |
| MC Windfeld Ti | £4,399.00 | £1,319.70 |
| MC A Mono | £4,499.00 | £1,349.70 |
| MC Xpression | £4,650.00 | £1,395.00 |
| MC Verismo | £5,749.00 | £1,724.70 |
| MC Diamond | £7,349.00 | £2,204.70 |
Example 1:
The customer has an MC 25 FL and would like to exchange it for an MC X20. The MC 25 FL has a trade-in value of £101.00. 30% of the current UK SRP of the MC X20 is £128.70 (see 'Maximum Trade-In Discount' column, above), making the MC 25 FL fit within the acceptable range for this cartridge.
The customer can therefore buy a MC X20 for £101.00 off the normal retail price, in exchange for their old MC 25 FL.
Example 2:
A customer has an MC 5000 and would like to exchange it for a Cadenza Red. The MC 5000 has a trade-in value of £491.00. However, 30% of the current UK SRP of the Cadenza Red is £359.70 (see 'Maximum Trade-In Discount' column, above), which is less than the trade-in value of the old cartridge.
As the customer cannot receive more than 30% off the retail value of a new cartridge through the trade-in scheme, the customer can buy a Cadenza Red with a £359.70 discount, in exchange for the MC 5000.
Why Should I Exchange?
Ortofon and Henley Designs offer this service as an alternative to a ‘refurbishment’ or ‘re-tipping’ service. It is our opinion that if the internal mechanics or the diamond tip of a cartridge are modified, replaced or restored, the fundamental element of what made that cartridge unique is lost, and it will therefore never be fully restored to what you originally purchased. With our exchange scheme, you get rewarded for being an existing Ortofon customer and are able to update your system easily.
This offer is also open to non-working cartridges. So if you've had an accident and broken your cartridge, or the stylus, suspension, cantilever or any element of the cartridge is irreparably damaged, we're still happy to help. We take cartridges in all conditions back on this scheme.
If you would prefer to find out about Ortofon's cartridge repair service, please read about the Cartridge Repair Service below.
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Perlisten Audio Trade Up Scheme now live!